Measurement Pixel. See content being accessed. See people arriving.
Works across
How it works
See AI bots reading your content and people arriving from AI answers.
Install once, measure everywhere
Add one small pixel to your website. It works across the whole tracked site, with no changes to your content. You can also add an optional pop-up asking visitors where they found you.
- One snippet for the whole site
- Works with any website platform
- Optional AI Visibility badge
- Optional “Where did you find us?” pop-up
measurement-pixel/step-1AI bots reading your content
See which AI bots request your content, how often and which content they read most.
- AI-bot requests over time
- Most-read content
measurement-pixel/step-2People arriving from AI answers
Track visits coming from ChatGPT, Gemini, Perplexity and other assistants, and compare periods to see the trend.
- AI-referrer page views
- Breakdown by assistant
- Period-over-period comparison
measurement-pixel/step-3
What Measurement Pixel solves
AI traffic looks like direct
Standard analytics often miss where AI visitors come from.
Bots are invisible
You can't see whether AI actually reads your content.
No proof of impact
Hard to show that AI visibility work pays off.
Slow feedback
Without data, you wait months to know if content worked.
“Definitely, it seems like it's useful tool.”
More in AI Visibility & Measurement
FAQ
Can't find your answer? We're happy to help.
What does the pixel measure?
AI-bot requests to your pages and page views from people arriving through AI answers.
How do I install it?
Add one snippet to your website, the same way you add other analytics tags. Easy step-by-step instructions are provided in the platform when you create the pixel.
What results have customers seen?
For Kärkimedia, the pixel showed +19% AI-referrer page views and +160% AI-bot requests, comparing the latest 90 days with the preceding 90 days. Read the case study
What is the AI Visibility badge?
An optional badge you can show on your website once the pixel is installed. It is easy to install, customizable and can also be made invisible. It helps collect AI-bot requests and traffic from people who clicked a citation in an AI answer and opened your website.
