Citation Tracking. Know which sources influence AI's answers
Works across
How it works
See which sources AI models cite when answering about your market.
Every cited source
See the domains and URLs AI uses in answers for your target audience's tracked prompts.
- Domains and URLs
- Per model and prompt
- Most-cited sources
Where you are included as reference
Find sources that cite competitors but not you.
- Your citations
- Competitor citations
- Opportunities to win citations
Track new citations
See when AI starts citing your new content.
- New citations over time
- Historical data
What Citation Tracking solves
Unknown sources
You don't know where AI gets its information.
Wasted effort
Content goes to sites AI never cites.
Outdated sources
Old pages keep shaping answers.
Competitors cited
Rivals are quoted where you are absent.
“It was absolutely insightful and... it's a useful tool.”
More in Analytics & Insights
- Custom PersonasDefine your target audiences to get matching gaps, prompts and more accurate content for each audience
- Competitor AnalysisSee how AI describes and recommends your competitors
- Historical DataTrack how your Market Share changes over time
- Location AnalyticsCompare your Market Share across different locations
- AI Direct SalesInclude your sales team in AI answers for a shorter sales cycle
FAQ
Can't find your answer? We're happy to help.
What is citation tracking?
Tracking which sources AI models cite when answering about your market.
Which plans include it?
Every plan: Marketer, Strategist and Enterprise.
Do you show exact URLs?
Yes. We show cited domains and URLs per prompt.
How does it help PR?
It shows which publications influence AI answers, so PR can target them. Together with PR Reputation, it helps you decide which media to buy.
